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Freezepop, "Forever"

FREEZEPOP, "FOREVER"
This young, well-coiffed fashion savvy Boston trio reminds me why I prefer why Pizzicato Five sings in Japanese, as it's far easier to enjoy superficial lyrics when they're in an incomprehensible language. The music is simple, full of predictable progressions, pre-programmed sounds and beats, with a flat vocal delivery derived from overdosing on Laurie Anderson, Kraftwerk and Liz Phair. Melodies aren't complex and harmony isn't in their vocabulary. Don't be fooled by catch phrases like "80s Retro" or "Electro Lounge" however as the tunes closely resemble those of many a teenager's terrible demos sitting in the trash buckets at Mute Records. "Kinder-pop" might be more appropriate, however, as I've heard of 5 year olds with a better sense of composition. To their credit, there's a lot of local support for the group, and I personally feel they have the potential to become something of note. One song on this disc jumps out, their Japanese-titled song (which appeared on the Arch Enemy 'Know Your Enemy' comp) shines head and shoulders above the rest of the tracks, with an actual effort placed on writing a multi-part song. These trust fund babies obviously have access to the equipment and recording facilities, now it's time to work on those writing skills, fellas.

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